Run a profile check¶

Get a score out of 100 for your Google listing, check it for missing details, read suggestions to fix them, and see where you rank among similar businesses within about 2 km. The check reads your listing from Google Maps. It takes about 2 minutes.

Before you start¶

Your review page is linked to a confirmed Google listing. A pasted review link is not enough. See Confirm your business on Google.
You can see Google Reviews under More on the left rail.

You do not need to connect Google Business Profile. The check uses the public listing on Google Maps. If you connect it, the check also reads your own description, your replies to reviews and how many people found you. See Checks from your Business Profile.

Steps¶

Run the check¶

Click More on the left rail, then select Google Reviews → Profile check. The line at the top reads See what your Google listing is missing and how it compares with similar businesses nearby.
If you have several branches, pick the branch in Branch:. See Switch between branches.
On the Your Google listing card, click Run check. The button reads Checking… while it runs.
Wait for the message Profile check updated. The card then reads Last checked followed by the date and time.

Before the first run, the card reads Not checked yet. You can run the check 3 times a day.

Read your score¶

The Profile score card shows your score, such as 72 / 100, with a badge: Strong (80 or more), Room to improve (50 to 79) or Needs work (under 50).

Each check is worth points. The more important a check, the more it is worth:

Points	Checks
12	Has photos, Google rating
10	Opening hours, Google's summary of your business or Description, Business category, Number of reviews, Replies to recent reviews
8	Website, Phone number
5	Unanswered reviews

Your score is the share of points you earned among the checks that ran. A check that didn't run, or wasn't compared, neither adds nor takes away. So a listing without Google Business Profile connected is scored on its listing checks only, and can still reach 100.

Results from before the score existed show no score card. Run the check again to get one.

Read the checklist¶

The Checklist card groups the checks under Your listing and Reviews. Google rating and Number of reviews are always under Reviews. With Google Business Profile connected, Replies to recent reviews and Unanswered reviews join them there. Each line shows Looks good or Fix this, with a short reason. The card's note reads Everything we check looks good., or how many lines you have to fix.

Check	Looks good when	Fix this reads, for example
Opening hours	Your opening hours are listed.	No opening hours on your listing. Add them so people know when you're open.
Website	A website is linked.	No website on your listing.
Phone number	A phone number is listed.	No phone number on your listing.
Google's summary of your business	Google shows a short summary of your business. Google writes it, not you.	Google shows no summary of your business yet.
Has photos (Google shows up to 10 here)	10 or more photos on your listing.	6 photos found. Add more photos.
Business category	Listed as followed by your category, such as Listed as Beauty salon.	No main category on your listing.
Google rating	Rated 4.6, at or above 4.3.	Rated 4.1. Aim for 4.3 or more., or No Google rating yet.
Number of reviews	You have at least the median number of reviews of similar businesses nearby, meaning the middle one when they are lined up by count.	12 reviews; similar businesses nearby have 40 (median).

Google's summary of your business is the short blurb Google writes about you on Maps. You can't edit it. Google writes it when your listing is complete and has regular reviews. With Google Business Profile connected, this line is replaced by Description, your own description. See Checks from your Business Profile.

Has photos counts at most 10, because Google shows only up to 10 photos to the check. 10 or more photos on your listing. means at least 10. Google's own count may be higher.

Number of reviews shows Looks good and isn't counted in your score when there is nothing to compare with. The line then ends with one of:

No similar businesses nearby to compare with.
Too few similar businesses nearby to compare with. Fewer than 3 nearby businesses have reviews.
Pick your industry on the Review page to compare with similar businesses. See Compare with businesses nearby.

Fix missing details in Google Business Profile, or in Ohanvi if Google Business Profile is connected. See Manage your Google Business Profile.

Category suggestion¶

When at least 3 of the nearby businesses list the same main category and yours is different, a note under Your listing reads, for example, 3 of 5 similar businesses nearby list Software company; you're listed as Service. The first suggestion then asks you to check your primary category in Google Business Profile.

Change the category only if theirs describes your business better. A more exact category helps Google show you to the right customers.

Checks from your Business Profile¶

When Google Business Profile is connected for this branch's listing, the check adds the lines below. Each is marked From your Business Profile.

Check	Group	What it reads
Description	Your listing	Your own description. Fix this when there is none, or when it is under 250 characters, such as Your description is 120 characters. Aim for at least 250.
Replies to recent reviews	Reviews	How many reviews from the last 90 days have your reply, such as You replied to 11 of 12 reviews from the last 90 days (91%). Typical reply time: 5 hours. Fix this under 80%.
Unanswered reviews	Reviews	Reviews with no reply yet. Looks good reads Every review has a reply.

The Activity on Google card shows 4 tiles: Searches, Calls, Directions and Website clicks. Each shows the count for the last 28 days and the change against the 28 days before, such as ↑ 13% or ↓ 20%. No change means the same count. When the 28 days before had none, the tile shows ↑ from 0. The card's note reads Last 28 days vs previous 28, followed by the dates.

The reply lines appear once your reviews have synced. The Activity on Google card needs about 56 days of your profile's numbers synced from Google: the last 28 days and the 28 before to compare with. Until then, they're left out and your score doesn't count them.

When your Business Profile isn't connected, the Checklist card ends with Connect Google Business Profile on the Review page to add reply-rate and activity checks. The line shows only when Ohanvi can connect Google Business Profile. See Manage your Google Business Profile.

Read the suggestions¶

The Suggestions card lists up to 6 numbered ideas, most important first, under the line Ideas based on the checklist and the businesses nearby.

When there is a category suggestion, it comes first. Ohanvi's AI writes the rest only from your checklist and the nearby businesses' numbers. They don't add facts about your business or promise a result. If the AI is not available, the check still runs. The card then shows only the category suggestion, or is left out when there is none.

Compare with businesses nearby¶

The Businesses nearby card lists up to 5 similar businesses within about 2 km, from Google Maps.

Ohanvi finds them by your Google category. When your category is too general, such as Service, or doesn't match the Industry you picked on the Review page, it searches by that Industry instead, such as IT / Software. When you haven't picked one, Ohanvi works out the industry from your Google category, or else from your business name. Public places, such as police stations, government offices, schools, places of worship, ATMs, parking and bus or train stations, are left out.

If your Google category is too general and the industry is Other business, or none is picked and your business name doesn't point to one, no search runs. The card reads Google found no similar businesses nearby. and Number of reviews ends Pick your industry on the Review page to compare with similar businesses. See Choose the questions customers answer.

Read the badges at the top, such as #2 of 6 by rating and #3 of 6 by number of reviews. They show your rank among these businesses and yours. #1 is the best. Businesses with the same rating or review count share a rank, and a business with no rating ranks below any rating.
Read the table: Business, Rating and Reviews. The best-rated business is first.
Find your row. It is highlighted and marked You.

If Google has no similar business near you, the card reads Google found no similar businesses nearby.

Limits¶

You can run the check 3 times a day for each branch.
A result is kept for 30 days, because Google allows Maps data to be kept only that long. After that the screen reads No check yet. Run the check again.
The screen is marked Data from Google Maps.

Tip

Run the check again after you fix your listing. Google can take a few days to show a change on Maps.

Troubleshooting¶

Issue	Cause	Fix
Confirm your Google listing first	The branch has no confirmed Google listing.	Click Go to Review page and confirm the listing.
Couldn't run the check with You can run the check 3 times a day.	You ran it 3 times today for this branch.	Run it again tomorrow.
A check is already running. Try again in a moment.	A teammate, or another tab, started a check for this branch.	Wait a moment, then click Refresh.
Couldn't read your listing from Google. Try again.	Google didn't answer.	Click Run check again in a minute.
No check yet after you ran it before	The last result is more than 30 days old.	Click Run check.
Google found no similar businesses nearby.	Google has no business of the same kind within about 2 km.	No fix needed. The checklist still applies.
Pick your industry on the Review page to compare with similar businesses.	Your Google category is too general, and Ohanvi can't tell your industry from Industry or your business name.	On the Review page, pick your industry under Industry, then click Run check.
A government office, temple or bus stop showed up nearby in an older check	Older checks didn't leave out public places.	Click Run check.
No score card	The result is from before scores, or no check could be scored.	Click Run check.
Google's summary of your business shows Fix this	Google hasn't written a summary for your listing. You can't add one yourself.	Keep your listing complete and ask for reviews. To have your own description checked instead, connect Google Business Profile.
Has photos shows 10 but you have more	Google shows the check up to 10 photos.	No fix needed. 10 means 10 or more.
No Replies to recent reviews or Activity on Google with Google Business Profile connected	Your reviews haven't synced yet, fewer than about 56 days of your profile's numbers have synced, the connected profile is another branch's listing, or no review came in during the last 90 days.	Wait for the sync, then click Run check. Activity on Google shows once about 56 days of numbers are in.
A line still shows Fix this after you fixed it	Google Maps hasn't updated the listing yet.	Run the check again in a few days.

Screenshots to add

After Run the check step 4 — the Your Google listing card with Last checked; after Read your score — the Profile score card with 72 / 100; after Read the checklist — the Your listing and Reviews groups with Looks good, Fix this and the category note; after Checks from your Business Profile — the Activity on Google tiles; after Compare with businesses nearby step 3 — the table with the You row highlighted.